NoChintz has gone back to its origins with the redesign of Harvey Nichol’s personal shopping department.
Creative Director of NoChintz Natalie Gray began her career working as Interior Display Manager at the upmarket store and has now redesigned the luxury fitting rooms.
The Manchester based interior designer agency implemented a few very original touches including the furniture scheme, which is adaptable for each season. Digital printed wallpaper adds a stunning backdrop.
Harvey Nichols was founded in London in 1813. Its arrival in Manchester in 2003 was seen by many as a mark of the city’s successful regeneration. Today Harvey Nichols has added more stores at prestigious locations including Hong Kong and Dubai to its retail outlet empire.
Iain Mackenzie (General Manager) of Harvey Nichols comments: “We serve some very discerning clients so we have to create the right impression. With NoChintz’s inside understanding of the image Harvey Nichols needed to project the results have been terrific.”
Natalie Gray of NoChintz, “It really is a thrill to have come back to where I started my career. For a young agency to be working with Harvey Nichols already is very promising.”
NoChintz went through the full design process in order to capture this exclusive contract, below you can see the original moodboards and the 3D visualisation that was put together as part of the bidding process.